
When I was in grad school out in Denver I stumbled upon this little burrito place called Chipotle a couple of blocks away. On the grad school budget and time frame it worked out nicely. Plus, their kitchen was completely exposed so I could see everything that was going on and what was going into my food. Plus, when my parents came to visit and I brought them to eat there the manager said "Thank you for bringing in new people" and gave us our entire meal for free. Plus they sponsored my best friend's wedding. Plus once when I was in there and an elderly woman asked if they had a 10% senior citizen discount, the manager said no and gave her her meal for free. So needless to say I think Chipotle is awesome. You can imagine how psyched I was when they became my client.
This time out I spent time with the folks at the Alameda, CA store documenting and producing images for their brochures, annual reports, and website. They are in the middle of a pretty exciting branding makeover and being a part of that is really fun. Now I have shot in a handful of kitchens before so I was prepared going in... still... I have to tell you shooting a machine that runs as efficiently and quickly as the Chipotle line is harder than shooting sports. Way way way harder. So I thought I might pass along a few tips that I have taken from the field. Take 'em or leave 'em. :]
1] KITCHEN - you are in a kitchen. remember that. do not touch ANYTHING. don't lean on surfaces, don't touch the food or the workers, don't get your gear near the food. Kitchens have very strict rules that they have to follow in terms of health codes and that includes maintaining a photographergerm-free environment. If you have long hair, wear a hat or [gasp] a net. I always wipe down my gear with antibacterial wipes and wash my hands thoroughly before shooting around food. Also, if you start to sweat step out of the kitchen and dry yourself off and then step back in.
2] FOOTWEAR - this is not the time to be making a fashion statement. Seriously. These kitchens move 100mph and often they are tight quarters. Wear really solid running shoes with a wide base or hiking boots. You are not allowed to wear anything open toed anyways and keep in mind that at some point in the day, the floor will become slippery. It just will. That is the way of things. You don't want to loose your footing and end up on the grill with your camera in the pot of pinto beans.
3] MADNESS - Like I mentioned, these places move and move and move. The quarters are tight. Chances are that the lighting sucks. Have your wide angle array ready and shoot full frame. NEVER FLASH A COOK. When someone is working quickly with big knives or over an open flame do not burst them with light. Don't be that guy that says 'I'll do what I have to do to get the shot.' If it's too dark just deal with it. Think about your output and decide whether to shoot wide open at, like, f/1.2 or boost up your ISO. If you want a shot that badly ask for a little time to set it up later and then you can bring in your 13 strobes and light it up. Do not get in people's way. Sounds basic but it's harder than you think.
4] EYES - keep both eyes open. I usually frame up my shot and then take my eyes away from the back of the camera and watch what is going on around me so I don't get clocked by some big pot or some dude running to the sink to wash the knives or whatever. Honestly.... aside from framing up your shot, what do you need to look through the back of the camera for? Your subject is going to do whatever your subject is going to do. You can see him/her as well as everything else that is going on with your eyes out of your viewfinder. Also, don't chimp. It's a good way to get yourself run over as well as distract the workers from their job and when people get distracted safety goes out the window.
5] ANGLES - you are shooting things from a perspective that customers don't get to see. Explore the world back there! There are always all sorts of cool reflective surfaces, steam rising, people buzzing around, inside cook jokes, teachable moments, exhaustion, joy... what makes the kitchen that you are shooting in different from all the other kitchens? Highlight that. It may be the relationship of the workers, the high tech cookery, the natural ingredients... we set ourselves apart by being different in subtle [and sometimes not-so-subtle] ways. That is where the brightness lies.
also, leave a huge tip in the tips jar. sneak it in there so they don't know :]
seek the joy
eric
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I'm out in Denver right now doing some hardcore shooting in the theatre, but I had a chance to sit down this morning with a lovely lady, Kestrel. Kestrel was the winner of the Colorado Film School Festival's prestigious Best Actor award. The prize? Well a mini-shoot with yours truly, of course :]
About four years ago, I had taken Kestrel's headshots [she was named Sarah back then] and it is remarkable to see how much she as grown in that time - both as an artist and as a beautiful soul. While our time together today may have been brief it was a joy.
Congrats Kestrel - keep up the beautiful work. The more stories we hear, the richer we become.
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Back when I was in grad school I was introduced to this odd thing called yoga. What sounded quite ridiculous at the time has come to be a very powerful force for awesomeness in my life.
While in Denver I was asked by an amazingly beautiful yoga instructor doubling as the graphic designer for CorePower Yoga to shoot some product shots for their website and some promo materials in exchange for practice time in their studios. I gladly accepted [don't tell them, but I'd only had a camera in my hand for a couple of months and barely knew how to switch it off the auto setting :] and thus began my wild and passionate affair with CorePower. I might edit to add and substitute CorePower with just yoga... but life for me is about people. It's about the energy and the relationships and the connections that we share and what sets CorePower apart from any other studio that I have ever practiced at is the people. So much beauty and love and kindness comes pouring out of every member of that family that you kind of can't help but come out of each practice a changed person... if you're open to it. Of course, all that being said, these classes totally kick my sorry ass and I leave drenched with sweat, panting, and infinitely stronger.
Our relationship continued to grow stronger and recently I traveled with them to Sayulita, Mexico on their Yoga and Surf Retreat. It was just immaculate - imagine no electricity, casitas that face out into the jungle and ocean beyond, a chef that personally prepares all your vegetarian meals three times a day, surf lessons, whale sightings, a private beach abutting a beautiful jungle, morning meditation, and all this bookended by a sunrise practice and a sunset practice. I know it was a pretty life altering experience for many of those that were on the trip and I felt truly blessed to be there. Below you'll find the story from the week. For those of you that do practice I hope this might inspire you to practice even more frequently or maybe even get out of the studio and practice out in the world. For those who don't maybe you'll give it a shot. I had pretty much written it off as something ridiculous until I tried this 'yoga for type-a's' at CorePower and fell head over heels abashedly in love.
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I have a little story to tell you.
I have always considered myself a very easy going and laid back person who is comfortable enough with himself to handle whatever comes his way in life. This past week, my insecurities rose to the surface as I was asked to step well outside what I thought at the time was my comfort zone. Last Sunday I drove from Amesbury to attend the Roots Workshop in South Yarmouth, MA. [you can see a few pictures from the workshop below and on emilie's blog] Every year a very hefty portion of my budget goes to furthering my education. Part of that includes attending workshops. I refuse to ever become stagnant and idle in my craft. Even as I spend much of my time teaching and mentoring now, it is oh so very important to me to keep myself always moving forward. I find it very obnoxious when teachers have decided that they have learned all there is to know, they are now experts, and will begin to impart their wisdom and are too high and mighty to continue to explore their craft. Especially in this rapidly changing digital world, education and collaboration are immeasurably important.
The workshop that I was at last week was pretty incredible. It was actually the first one that I have been to that was devoted completely 100% to craft. There was no marketing talk, no branding, no talk of what brides are looking for, how to target this person or that, how to use this action or that... it was all storytelling, composition, and critique. It was designed like this :: the participants show up on Sunday night, meet and greet, and receive their assignments for the week. You then have three complete days to document your assignment while receiving daily critique and visits from mentors. The assignments ranged from documenting daily life on a lobster boat, at risk youth, the local YMCA camp, Cape Cod's most famous ice cream shoppe, and even following around one of the Cape Cod League's brightest young [baseball] stars. Day four is the big edit where your work is culled down and presented to everyone in slideshow and double truck spread format. The growth of the participants in this workshop was absolutely mind blowing. Tears, breakthroughs, laughter, and gratitude abounded that Thursday night as we watched the presentations underneath the Cape Cod sky.
That brings me back to my assignment.
Sunday night the team leaders called me into the deliberating room and had me sit down to ask me a few questions. It turns out, my assignment was to document at a nudist campground a few towns over. The major caveat was that in order to do that I would also have to participate. That seemed fair. After all, it would be awfully insulting for someone to just step into these people's lives, take a whole bunch of pictures from an outsider's perspective and leave them feeling hurt and stolen from. Immediately my mind started spinning with all sorts of ways that I could shoot it - I was thinking Austin Powers, strategically placed objects... it would be hilarious! I left the room thinking all about how I could create a story that would leave people in stitches at the sight of people camping naked.
The next morning bright and early I drove to the campground and rang the buzzer at the outside gate. A short man with an apprehensive grin peered out from behind the fence and waved me through. I parked my car, disrobed and was introduced to Allyn who, along with his wife Mary, was my photographic subject for the next couple of days. We sat in the golf cart and Allyn started driving me around the camp giving me a tour. Pride swelled in his voice as he talked about the Sauna he had built himself, and the new water tanks he had installed. He walked me through the community room where his wife was immortalized on the Poker Wall of Fame. It wasn't until we were walking down around the waterfront that I started to notice a sensation I was getting in my gut. It took me a second to realize what it was and then I started crying.
It was sadness.
I looked to my left and there was a 10ft high fence lining the waterfront. I thought back to all the other places Allyn had taken me on our tour and quickly realized that we were fenced in on all four sides. Allyn and Mary were kept in a cage because they chose to live their life without clothes on. Neither of them had ever killed anyone. I never once heard them swear, or talk about owning a gun, or utter racist comments, or speak in any degrading manner about another soul. They simply weren't wearing any clothes. I very quickly realized that I could go one of two ways with this assignment. I could perpetuate the public's fear of all things different and create something that would entertain - make a spectacle of these two, or I could tell the most unremarkable story ever told - the story of a kind retired couple vacationing in the Cape. I chose the latter.
--
Allyn and Mary are on vacation right now. They wake up, drink their coffee, read, work on little projects around their trailer, and help to clean the neighboring campsites. Life meanders along at a nice relaxed pace with maybe an occasional swim, lying down by the lake, catching up on the summer's latest novel... Allyn is working on mending a set of 35 year old wicker chairs. He has difficulty and the pattern keeps looking different every time he passes a piece of wicker through, but he chuckles and mutters something about the seats having "charm." At precisely 2pm, Mary goes out hunting for blueberries [even though it's a not quite the right time of year yet] to put in the following morning's pancakes or muffins. With the three children now out of the house and supporting families of their own, she finds she's cooking less and less but vacation is a chance to get back into the art form she loves.
It a beautiful day as the sun fights its way through the thick tree cover and Mary and I head down to the waterfront. It's anything but glamorous with a 30ft dock and small inlet of beach, but it is home complete with a faded blue paddle boat that looks as if it hasn't seen any action in the past 15 years. Not being one for the water, Mary wades in up to her mid thighs. I follow her in and, finding the water delightfully warm, swim out to the edge of the fence - 25 feet from shore. After the refreshing dip we walk back along the path, through the tennis courts, around a couple playing badminton, and arrive at the trailer to find Allyn, wicker in one hand, seat of a chair in the other, asleep in the sun. Mary giggles softly to herself and slowly pitches a beach umbrella so that Allyn's chest scar - from his triple bypass last fall - stays out of the harmful rays. She looks at him for a few seconds, a look I can only imagine has not faltered in their thirty-eight years of marriage, and heads into the trailer to make some lemonade. It is a beautiful day.
--
This past week I found myself reflecting on the notion of otherness. Are you scared or fearful of those people you don't understand? Are you scared of being naked? Is it because when you are naked you are stripped of all socioeconomic indicators and you are exactly the same as the person next to you? Is it because you actually have to look into someone's eyes and see who they are, not what they are? Is it because when you look in the mirror you realize that you are infinitely more beautiful than who you are pretending to be? You are the only person judging you. The courage to accept yourself for who you are is inside of you.
I am not scared.
The caged birds sing because they are free.
seek the joy. just as you are.
eric
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hi eric. i just came upon your site tonight, looked around and liked what i saw. but, it wasn't until i started reading some of your posts that i loved what i saw. this story is especially beautiful in every way possible. you portrayed this loving couple with grace, spirit, integrity, happiness, tenderness and of course full of life.
just beautiful.
thank you for sharing.
;)g
yet another beautiful and touching story...loved it...particularly all the smiles!
(05.14.09 @ 10:16 AM)



I love Chipotle...and such great shots of it all :O)
P.S. Saw some of your "working man" shots on Shyla's site a while back. Great series!
(05.18.09 @ 06:26 PM)i can't believe that you shot for chipotle... here comes my jealous self hoping that they paid you in burritos and that you have extras to share avec moi!
(06.02.09 @ 04:21 PM)